The best B2B email marketing in the world is useless if it never gets seen. Yet many marketers focus exclusively on creating shiny content, not on whether that content will actually get in front of customers’ eyes. It’s important to
How well do you know your target audience? You may understand the basic demographics of your customer base, but gaining a deeper understanding can take your marketing to the next level. There are many tools that can help grow your
Boomm recently received a Gold Award from the 2015 AVA Awards for its achievements in digital advertising. The AVA Digital Awards are held by the Association of Marketing and Communication Professionals. According to the Association, only 18% of the 2,500
Are you ready for April 21, 2015? That’s the date when Google has said it will update its search algorithm in order to improve the quality of its search results. Google updates its algorithm periodically, to keep up with search trends,
Boomm knows that business blogging can be challenging and time-consuming, and we’d like to help. So we’ve launched a new ebook, “Introduction to Business Blogging,” all about generating, optimizing and promoting blog content. This blog post, and the others in
Boomm knows that business blogging can be challenging and time-consuming, and we’d like to help. So we’ve launched a new ebook, “Introduction to Business Blogging,” all about generating, optimizing and promoting blog content. This blog post, and the others in
Boomm knows that business blogging can be challenging and time-consuming, and we’d like to help. So we’ve launched a new ebook, “Introduction to Business Blogging,” all about generating, optimizing and promoting blog content. This blog post, and the others in
We’ve added another member to our Boomm team! Jeremy Meyer is our new account director. Meyer has over 15 years of experience providing integrated marketing communications solutions to leading companies headquartered in the Chicago area. He comes to us from
We’re excited to announce a new addition to the Boomm team: Dane Prickett, who joins us as media director. Dane comes to us from Matrix Marketing Group, where he served as media director for over a decade. He’s also worked