5 Tips for Generating Business Blogging Content
Boomm knows that business blogging can be challenging and time-consuming, and we’d like to help. So we’ve launched a new ebook, “Introduction to Business Blogging,” all about generating, optimizing and promoting blog content. This blog post, and the others in the series, are just a sample of what you’ll find in the ebook. Download it here! Ever find yourself staring at a blank page, racking your brain for an interesting business blog post topic? Or letting weeks go by without updating your company’s blog because you don’t have time to write? Generating content often feels like the hardest and most time-consuming part of business blogging. There are some strategies that can make
The Key Characteristics of a Best-in-Class B2B Blog
Boomm knows that business blogging can be challenging and time-consuming, and we’d like to help. So we’ve launched a new ebook, “Introduction to Business Blogging,” all about generating, optimizing and promoting blog content. This blog post, and the others in the series, are just a sample of what you’ll find in the ebook. Download it here! Blogging is crucial to B2B marketing. It establishes thought leadership, generates leads, and can help get your website to the top of Google. Simply put, business blogging makes your marketing goals more achievable. But what are the essential elements that a B2B blog needs? Obviously, every blog is different and has to find its unique
Boomm Hires New Account Director
We’ve added another member to our Boomm team! Jeremy Meyer is our new account director. Meyer has over 15 years of experience providing integrated marketing communications solutions to leading companies headquartered in the Chicago area. He comes to us from Biomet 3i, where he served as territory manager for southern Chicago and northwest Indiana and was responsible for all sales and product marketing activities. Meyer also spent over a decade as senior account executive for GO2 Partners in Oak Brook, IL, and has worked as an account representative for Ocular Group and a sales representative for OEI Business Products. He has a bachelor’s degree in marketing from Illinois State University. “Jeremy