by Randy Mitchell, Creative Director If you’re a sensitive creative, please skip over the next sentence because I am going to use a four-letter word. That offensive term is spec. Sorry.
by Fred Gaede, Chief Creative Officer “If I had more time, I would have written a shorter letter.” You’ve likely heard this quote before. And while its origin may be under
by Jeff Andrews, VP Client Services We live in a world filled with video. It’s been a staple in B2C for years. Is it time for you to consider video in
by Randy Mitchell, Creative Director I am about to violate a sacred rule. I’m going to give you a look behind the curtain of the agency world. What is the clandestine topic
by Randy Mitchell, Creative Director “RFP stands for really frustrating process.” That’s an opinion voiced by clients and agencies alike, and their vexation is understandable. The marketing RFP process, particularly the on
by Kathryn Brill, Social Media and Content Marketing Specialist Every blog manager has one perennial problem: how to continue generating high-quality content on a regular basis. This problem is intensified for
by Fred Gaede, Chief Creative Officer What’s your process for taking notes during a meeting? Do you use your smartphone or prefer a legal pad and pen? Maybe you would prefer