What comes to mind when you think of “web design”? For most people, it’s something to do with the visual appearance of the site. When a business designs or redesigns its website, they often spend lots of time on fonts,
The Internet is full of guides for B2B marketers who are looking to get their start with search engine optimization (SEO). But what if you’ve made a commitment to SEO already…and it just sucks? Maybe you’ve analyzed your website with
Your website is outdated, slow, and glitchy. You’re ready to bring your company up to speed by creating a beautiful, functional site that will engage your customers. So all you have to do is find a digital agency and get
What kind of first impression does your homepage make? It should be a place that promotes your business well, attracts customers, and generates leads. Since the homepage is the gateway to the rest of your website—and your business—homepage optimization should
Are you ready for April 21, 2015? That’s the date when Google has said it will update its search algorithm in order to improve the quality of its search results. Google updates its algorithm periodically, to keep up with search trends,
Infographed by popular demand! Our clients and blog readers are always looking for information about building smarter, results-driven digital content. Based on an earlier blog article, we're providing a quick-read infographic on B2B website best practices. We'd love to hear
Is your digital brand being informed by B2B website best practices? It’s time to assess your online presence – and redress weaknesses that may inhibit your website’s performance. Anyone who has ever been through a website build or redesign knows it
Now that you know how to get found online and create effective calls-to-action (CTAs) for your website, you need to convert prospects into sales leads. Most website visitors are not ready to buy the first time they visit your website, so
In last week’s blog post, we discussed 5 B2B website best practices that you can use to help get your company found online. Now that you are generating more website traffic for your company, you need to focus on getting
Most B2B marketers today realize that their company’s website is an essential piece of their online marketing strategy. Every B2B company needs an online presence to reach buyers in the Internet age. But, a great website isn’t so great if no