In last week’s blog post, we showed you how to create a branded B-to-B Twitter profile for your company. This week, we’re going to explain how you can build engagement on Twitter by posting interesting status updates. The Importance Creating Engagement
Blogging and social media are a big part of today’s daunting new marketing world. That’s why more B-to-B companies are adding the microblogging site Twitter to their marketing strategies. Whether you’re looking to generate new sales leads or get more
Social networks like Facebook make it easier than ever to connect with customers and prospects. Once you have launched your Facebook business page, begun posting interesting status updates and started building an audience for your Facebook business page, the final step
Using the first two blog posts in our B-to-B Facebook series, you should have already launched your Facebook business page and begun posting interesting status updates. Now, you need to begin building an audience for your business page – and the