We’re pleased to announce that Boomm has been honored in the Web Marketing Association’s WebAward 2014 competition with a B2B Standard of Excellence Award! This award recognizes above-average B2B websites – we received it for Boomm’s website building work for Magnetrol International Incorporated.

Magnetrol is a global leader in the innovation and manufacture of level and flow instrumentation for process industries. Boomm created an easily navigable website for them, with intuitive organization to make Magnetrol’s diverse range of products easier to find. The website was also designed with inbound marketing in mind, helping Magnetrol generate and convert sales leads. As a result of Boomm’s work on the site navigation, website building, and SEO optimization, more than 30 of Magnetrol’s new website pages reached page 1 of Google within 1 month of the changes.

The Magnetrol website also impressed the WebAwards judges. “I like that there are multiple ways to access the products and that both marketing information and technical details are available in the right and interesting order,” commented one judge. The website scored above average for the B2B industry in multiple criteria that were evaluated, including interactivity, ease of use, and innovation. Boomm has also received prior recognition for its work on the Magnetrol website, from Summit International Awards and from Interactive Media Awards.

Thanks to the Web Marketing Association for this award! We’re honored to have our website recognized.