“This website is bland. It has no personality.” Recognize that criticism? You probably have heard it, said it, or at least thought it when visiting a B2B website. Who knows? It might even have been your own company’s site. With all due
You have a love/hate relationship with focus keywords, don’t you? It’s alright to admit it. Everyone experiences those conflicting feelings, and here’s why. You love the power effective focus keywords bring: web traffic goes up, prospects find your site before the competition,
By Randy Mitchell | Creative Director Creative people are different. We gladly accept that. Creatives tend to dress boldly, have quirky habits and embrace our inner uniqueness. But what truly makes us unusual are the unexpected ideas that erupt from the depths
by Randy Mitchell, Creative Director This morning a coworker surprised me with an unexpected remark. “I never hear you swear,” she declared. “Do you ever use profanity?” That started the thought train rolling. I definitely try to have my personal profanity filter