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February 2019

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by Randy Mitchell, Creative Director It’s the day of your big creative presentation and you’re about to take center stage. Are you nervous? Please. Everything is iced. The strategy is inspired, the budget is on the penny and the creative is exceptional. You live for moments like this. Besides, the room is alive. The clients are geeked about the new program. In fact, their whole month has been leading up to this meeting. Then Darth Vader walks in. [caption id="attachment_6724" align="alignright" width="300"] Don't let Darth Vader throw you off your presentation game.[/caption] The chatter stops. Clients scramble madly for their chairs. Someone whispers, “I thought he was in China this week.” Darth Vader slashes his business card