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September 2017

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Every B2B marketer worth their salt knows that blogs are a great way to generate leads, create fresh content for your audience, and improve your search engine optimization. On the other hand, blogs are a very big undertaking. Many B2B companies are scared away from blogging because they feel like they don’t have enough content, are pressed for time, or have a small content team. But with a little planning and some savvy, B2B blogging doesn’t have to be so scary. Here are some tips on how to make blogging doable no matter your schedule, budget or team size. Make a plan. Don’t just jump in with both feet—get a plan together