B2B New Year’s Resolutions We’ve Already Broken
As January comes to a close, our staff members are still sticking to some New Year’s Resolutions – such as losing weight. But, Boommers have already given up on a handful of their goals for 2014. Can you relate to any of these? Visit our Facebook page to view more Boomm infauxgraphics.
2014 Marketing Trends Roundup: Predictions from Top Industry Thought Leaders
It’s that time of the year again! As the New Year begins, many industry groups and publications are peering into their crystal balls to predict what will be hot – and what will not – in the coming year. This is especially true when it comes to marketing and communications. At Boomm, we’re dedicated to keeping up with the latest trends to help you build your business. And we understand that you don’t have time to read what every industry expert is predicting for 2014. That’s why we’ve rounded up some of the top 2014 marketing trends and predictions from top industry thought leaders – including the Content Marketing Institute (CMI)
5 Ways to Use Off-Page SEO to Get to the Top of Google
Due to the recent Google Hummingbird algorithm update, many B2B marketers are looking for additional ways to bolster their SEO efforts. Marketers who know how to leverage off-page SEO tactics can help ensure that their website will reach the top of Google’s search rankings. Off-page SEO is all about building online authority for your website, and has long been defined by the quantity, quality and relevance of inbound links to your website. While there are many ways to build a diversified portfolio of inbound links, most businesses really only need to focus on 5 tactics: Employing modern link building techniques, creating compelling content, using co-marketing, leveraging social media and practicing effective PR. Modern
Boomm Welcomes New Senior Digital Designer
We’re pleased to announce that Mic Seaton recently joined Boomm as a senior digital designer. Mic adds expertise in a variety of design disciplines to our award-winning creative team. Mic comes to Boomm with a strong background in digital design, video and motion design and graphic design. Prior to joining Boomm, he was the multimedia director at QMI Security Solutions. He has also worked at North American Company for Life and Health as a senior creative, at OfficeMax as an art director and at Ideanet as a senior motion graphics artist. Mic is a graduate of the Illinois Institute of Art in Chicago, where he earned a bachelor of fine arts