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lisa mattes evp marketing, partner & bookie |
| Lisa bets if you study a market, dive into research data or listen to consumers, you'll always discover an amazing story. No wonder her favorite toy was her complete series of Wizard of Oz books, which indulged her imagination and fine-tuned her "what if" outlook. Her favorite part of this job? Creating a great story around clients' brands and telling it well. |
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